Nick boasts an illustrious career spanning over two decades within the spheres of PR, communications, and media, punctuated by senior editorial tenures on Fleet Street. This journey has endowed him with an unparalleled network across national broadcast, print, and digital media. This nexus of connections enables him to liaise efficiently with editors and news desks, advocating for his clients' interests.

In recent years, Nick has channelled his expertise towards providing tailored PR support, adept reputational management, and deft crisis communication for both businesses and affluent individuals. His clientele, often high-profile, benefit from his discreet and adept representation. Seamlessly collaborating with legal entities, Nick crafts strategies centred around reputational preservation.

A linchpin of Nick's service offering is guiding clients through potential reputational maelstroms, advocating for proactive avoidance strategies, with litigation considered a last-resort tactic. His wide-reaching connections serve as a tool to navigate clients towards optimal solutions amidst crises.

Nick’s profound understanding of the PR landscape recognises that crises are multifaceted; no two are identical. He possesses an innate understanding of how threats have evolved beyond just the mainstream media, extending into the digital realm. His profound insight into the digital world’s propensity to amplify false or malicious narratives forms the bedrock of his strategic approach.

Drawing from his journalistic roots, Nick is astute in anticipating challenges and devising strategies to counteract them effectively. He is adept at directly liaising with media outlets, preparing statements, and orchestrating both strategic and reactive communication plans for his clients.

Outside the realm of PR, Nick is an active contributor to academia, frequently imparting his wisdom at UK universities, spanning undergraduate and postgraduate courses in PR, communications, and journalism. His accolades also include being a published author and a fervent advocate for mental health support, a cause which has earned him accolades.

A devoted father and entrepreneur, Nick helms two agencies in the north of England, a testament to his multifaceted prowess.